Home Solutions Social at Scale
Social-First Content at Scale
When the feed is hungry and the budget is not. The hard part of social video isn’t making one good film. It’s making thirty of them, each with a genuinely different idea, on a schedule that never pauses. My answer is concept-first: give every single piece a reason to exist, then engineer the shoot around the clock you actually have.
Shab: The Villa Series
For one year, Shab focused its social media strategy on promoting vacation villas. They needed creative, engaging videos on a tight budget to showcase a different villa on a regular schedule, each highlighting the property, its facilities, its spaces and the booking details. I decided to use a different concept and scenario for every one. We produced over 30 films for this project; a selection is below. What makes them notable is that, because of time and budget limits, each film had to be completed in under twelve hours.
Over 1.2M impressions on Instagram (trend-optimized version)
1,700% more impressions than the page average on Instagram
TizBin: “Be in Sight”
At TizBin Studio we also ran marketing campaigns for ourselves. One successful example was “Be in Sight with TizBin”, an awareness campaign spanning pre-roll ads, social media promotions and online banners. It is the campaign where I wrote the slogan, designed the concept and voiced the spots.
Social Media Content
Throughout my career I’ve directed countless commercials and content pieces for different social platforms, far too many to list. The films collected here are simply the ones I’m most fond of.
Got a brief that looks like this?
Tell me what you are working on: the product, the audience, and what the film needs to do. Free 30-minute call, no pitch deck required.
Book a consultation